Scope: UAE & Oman
Forbes Lux Group AG is a joint venture between Lux International AG and Eureka Forbes Limited. Forbes Lux Group AG is based out of Switzerland with its headquarter in Zug. Forbes Lux Group is all about building healthy relationships.
With water purifiers, vacuum cleaners, air purifiers, steam cleaners and more, Forbes Lux Group offers innovations for a healthier, happier life at home to people across the world.
Lux International AG and Eureka Forbes, share a common goal of understanding the consumers, bringing to them high quality solutions and, above all, developing relationships. In their business, their employees, sales partners and loyal customers are their brand.
The vision is that together, they will make Forbes Lux Group a truly global company, creating healthy homes and happy futures for families around the world. For Life.
“Forbes and Better life have joined hands together to lay the foundation for Forbes in the UAE and Oman and undoubtedly, Better Life is one of the most trusted partners of Forbes across the world.
Partnership with Better life helped Forbes to become a market leader in the market - sharing a common goal of understanding the consumers, bringing to them high quality solutions and above all, developing lasting relationships with customers.
Better Life, with their strong distribution and retail presence and service aptitude in the home appliances, water and air purifiers range has motivated the brand and has been instrumental for Forbes to offer innovations for a healthier, happier life at home to people across the UAE and Oman.” - Forbes